Titoto

Collectable mini figures

OCTOBER-DECEMBER 2023

Programs used

Illustrator, Photoshop, Dimensions, Blender

Project Description

This was a two-part project for my packaging class.
For the first part, we had to design eco-friendly packaging for anything we wanted. I decided to go with figurines. The box can be transformed into a little car, making consumers more likely to keep the box and giving it a second use. Of course, this project also taught me about different types of eco-friendly materials and which plastics can be recycled or not. I found this company that made toys from recycled plastic and decided to take inspiration from them for my own project.

The second part of the project was creating a point of purchase to advertise the product as well as a humanitarian cause it supported. I chose to support Save the Children since our target audience is children and it would make sense to want to help those in need. To finalize the project, we made a short project presentation to the class. Researching material costs, design costs as well as how to properly present a project idea helped me understand how contracts work in the design world. It was a practice run for how client meetings might happen.

Process

To make sure my idea was feasible, the first thing I did was make a rough mock-up. This way, I could spot any mistakes in the wheel placement or strength of the box. The fact that the wheels are able to fold back up make the toy easier to store since it’s a square box.
I first came up with Kiko’s design and then her car. I chose to make the cars food themed and to give each character a different profession. In illustrator, I created the die-line for the box. I then took my design and added to a 3D model.
I used the same template to design the other two characters.

For part two (the point of purchase), I alternated between blender and Dimensions to create the 3D base. I then designed the graphics in Illustrator and added them on the model.

The presentation slides were all made in Illustrator. I tried to keep a consistent color palette and keep the theme of cars throughout.